YOUR TECHNOLOGY WORKS.
WHY ISN’T THE MARKET RESPONDING?
Fractional CMO for Growth-Stage Semiconductors + Deep Tech
I run a fractional CMO practice built exclusively for semiconductors and deep tech.
I embed into growth-stage Series B and Series C startups and privately held $5M-$100M ARR companies to build market leadership, drive commercialization, and execute AI-native go-to-market strategy that turns proven technology into commercial scale and growth.
I don't just advise, I operate, execute, and stay accountable to your outcomes until the market moves.
Your commercial strategy won’t be a trailing indicator of your engineering success.
I’m Not a Consultant.
I’m Your Embedded CMO.
Most fractional CMOs arrive as advisors only. They build a playbook, hand you a document, and leave the rest to you. I operate differently.
• I take accountability for your growth from day one. Advice without accountability doesn't move markets. An embedded operator does.
• You get one senior operator, start to finish. No network contractors or agency juniors. Same executive from first call to the final design win.
• I cap my portfolio at three clients. This isn’t volume advisory. You get real executive bandwidth and someone you can reach when it matters.
• Your GTM gets built for the AI era. I don't just talk about AI at conferences. I build and deploy.
• Your commercial strategy won’t trail your engineering success. The window between proven + trusted is finite. I make sure the market knows you’re ready before it closes.
“Hire Jeff. Thank me later.”
“He’s not just a skilled marketer, he’s a game-changer who sees both the business AND the tech, and turns challenges into opportunities.”
- Francoise von Trapp, Founder, 3D InCites
Francoise von Trapp, Founder at 3D InCites
— THE TRACK RECORD
— THE CHALLENGE
The Commercial Clock Is Running.
The engineering is proven. You’ve hit your benchmarks and initial customer milestones. Now, the stakes change. Transitioning a breakthrough product into volume commercial growth is where most companies stall.
01 Your buyers can’t explain what you built. Deals die in committee, not in the demo. If your buying committee can’t champion your tech internally, the deal stalls - no matter how good the product is.
02 A full-time CMO costs $300K-450K before equity. And takes four to six months to hire. The commercial window doesn’t pause while you search.
03 Every deal still runs through the founder. What got you to early revenue is now the ceiling. That motion doesn’t scale and your board knows it.
04 Legacy incumbents will box you out. If your market narrative can't keep pace with your product roadmap, they don't need better technology to beat you.
— WHAT I DO
The Engagement Model
Every engagement starts with a conversation about where you are, not just a sales call.
What we build depends on what we find — because the right fix for a positioning problem looks nothing like the right fix for a pipeline problem.
Before we build anything, we identify exactly where your commercial foundation is leaking.
That baseline comes from the Commercial Readiness Gap diagnostic. The output is your roadmap baseline for the engagement.
01 | MARKET LEADERSHIP
Fractional CMO / VP Marketing
I develop your marketing strategy, build your brand positioning and messaging, align your sales and marketing motion, modernize your digital presence, execute your product launches, and optimize the channels that drive your design win pipeline.
02 | COMMERCIALIZATION
Commercial Positioning
I translate your technology into a market narrative that moves buyers, build the ecosystem credibility that puts you on the shortlist, and create the foundation that turns design wins into repeatable revenue.
03 | TECHNOLOGY
AI-POWERED GTM INFRASTRUCTURE
I use AI to see the market before your competitors do, get your technology into the right conversations at the right moment, and give your team the tools to turn a design win opportunity into a sales commit.
— THE PROBLEM I SOLVE
A semiconductor company spends four years and forty million dollars proving the technology works. The chip benchmarks. The demos land. The board is confident. Then they try to sell it — and nothing moves.
Not because the technology is wrong. Because nobody built the commercial infrastructure to carry it.
I've watched this happen from three angles nobody else in this space has stood at simultaneously. Eight years inside Arm. Fifty engagements at Kiterocket seeing the same failure patterns repeat across the entire industry. Then inside a single company as the operator, owning the outcome until it moved.
Every semiconductor founder has advisors for the road to proven technology. Nobody owns the commercial function for what comes next. That's exactly what I built this practice around.
First engagement: a semiconductor company repositioned from a $12M market position to a $50M opportunity. I only work with three clients at a time — because this work demands full presence, not a seat at a crowded retainer table.
If that's the situation you're in, I'd like to hear about it.
— MEET JEFF
Built By Someone Who’s Been Here Before.
• 8 years · Global Head of Social Media Strategy · Arm
• $32B SoftBank acquisition · Nvidia takeover attempt · Arm IPO
• Built digital + AI strategy team · Kiterocket · $2M revenue line
• Advised marketing teams at 50+ semiconduct or companies
• 4x revenue · 5x pipeline · Advanced packaging fractional CMO • Microelectronics US Impact List 2026 · Top 100 Honoree
• Executive Education · Wharton · Michigan · Kellogg
• Austin, Texas · Serving clients globally
I've spent 15+ years making markets believe what engineers already know.
— THE RIGHT FIT. FOR BOTH OF US.
I manage a selective portfolio of no more than three companies at a time to ensure deep, hands-on engagement. Each engagement begins with a six-month commitment. Most continue well beyond that.
STAGE
Late Series A · Series B · Series C · Privately Held
— WHO I TYPICALLY WORK WITH
Profile A
VC-funded, Series B or C
The round closed on the technology. Now your board wants commercial traction and the answers aren't getting cleaner. Every quarter the questions get harder.
You need: An operator who builds the motion from inside — not one who explains why it hasn't been built yet.
Profile B
Private, $10M-$100M revenue
You've been in market long enough to know something is structurally wrong with how you're going to market. The tech is real. The customers exist. The commercial foundation was never properly built.
You need: An operator who diagnoses fast, rebuilds from inside, and doesn't hand you a document and disappear.
Profile C
Semiconductor VC or deep tech incubator
Your portco has crossed every technology threshold. Your advisors did their job. The gap between proven technology and commercial traction is the one your model wasn't built to close.
You need: Someone you can place inside their business who already knows what breaks at this stage and closes the gap before the window does.